Leadership Communications

Collaborated with an agency to produce a video featuring the President discussing challenges and opportunities in affordable housing development, including growth and funding. The footage was used in promotional campaigns to increase brand awareness and the organization's overall impact on community development. Managed leadership communications by developing visibility and engagement plans to enhance an executive's presence within the organization and global community. The plans included goals, strategy, research and background, messaging and storylines, audiences, thought leadership (conferences, market visits, media), social media management, and measurement.